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# M A K E   O U R   M A R K 

LEVI'S - #Make our mark

Levi’s invited its online community to shape a trio of collaborative online artworks, each developed by one of the world’s most exciting digital artists. For each artwork, people were prompted to answer a personal question with a post. Notable contributors to the artworks included photographer, Ryan McGinley, skateboarder, Natas Kaupas, and novelist, Dave Eggers.

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BRANDED FILMS


 

Promoting the campaign and new Levi’s collection

“An ambitious project and impressive digital campaign.”

- Creative Review UK

Data driven online sculpture derived from Twitter and Instagram input

#Who are you? #Levi  -  (Designer: Cedric Kiefer, Onformative Berlin)

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Data-driven online beating heart with user generated sound an images (SoundCloud, Instagram)

Data-driven online wall with text and sound

What’s your #passion #Levis

What’s your #philosophy #Levis

( Designer: Justin Windle, Google Labs New York )

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WEBSITE

 

Global campaign website

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